Allison Bennett has been named Director, Corporate Communications and Media Relations for Crown Media Networks. Based in the networks? New York City office, Bennett reports to Annie Howell, Senior Vice President, Communications and Media Relations.
Working closely with Howell, Bennett will develop and execute strategic corporate communications and media relations plans to effectively position Crown Media Networks? business developments, distribution expansion, public affairs initiatives, ratings news, and brand messaging. Additionally, Bennett is responsible for developing and overseeing internal communications.
Prior to joining Crown Media Networks, Bennett served as a media relations and communications consultant ? creating and implementing targeted, multi-platform public relations and positioning strategies ? for a number of corporations including T-Group Entertainment, a Los Angeles-based television production company; Temin & Company, a strategic marketing, branding, and communications firm; and the cable network Oxygen.
Previously, Bennett acted as director of media relations for TV Guide Publishing Group from 2003 ? 2008.? In this capacity, she was responsible for all communications and publicity efforts on behalf of the company?s magazine and online content, editors, marketing initiatives, and events.
Bennett joined TV Guide from MTV where she was a senior publicist, acting as the primary press liaison for the network?s News & Documentary departments, as well as its Public Affairs/Pro-Social division. Prior to MTV, Bennett was tapped as public relations manager by historic arts and popular culture publication Interview magazine, where she built the PR department from the ground up. She began her career as a book publicist for Simon & Schuster.
Bennett graduated with honors from the University of California at Santa Barbara, where she earned a B.A. in English literature.
Howell said ?With over 15 years of communications experience in the entertainment and media sectors, Allison is a terrific asset to the Crown Media Networks? team and I am very pleased to welcome her to the company. This is an exciting era of evolution and growth for Hallmark Channel and Hallmark Movie Channel.? Allison will play a pivotal role in creating new opportunities to leverage our brand and communicate, internally and externally, our many milestones and successes.?
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